BEHAVIOURISK DETERMINES YOUR BEHAVIOUR INVESTMENT PROFILE AND CORRECTS YOUR INVESTING MISTAKES
Standard risk profiling is not concerned about your unique personality and behavioural characteristics. BehaviouRisk is.A unique service based on Nobel prize-winning ideas of behavioural finance backed with thousands of academic and practical studiesBehaviouRisk: know your true investment profile
To increase long-term portfolio returnsMake informed investment decisions
Without knowing your true investment profile, you are investing blindfolded and will not comfortably reach your financial goals
Invest in financial products that suit you
Unsuitable products entail either too much risk, which exceeds what you can tolerate, or too little risk, which compromises your returns, as risk and return are connected
Avoid mis-selling and conflict of interest at financial firms
Standard risk profiling questionnaires are misleading, oversimplistic, and incomplete because they ignore the client’s unique behavioural and personality characteristics
BEHAVIOURISK: OVERCOME YOUR INVESTING BIASES
Know and overcome cognitive and emotional biasesBehaviouRisk focuses on the 19 most common and significant biases
These have the most considerable effect on individual investors. BehaviouRisk helps to overcome all of them
Believing you have no biases is also a bias
Our studies confirm that over 99.5% (!) of individual investors have at least one of 19 investing biases. Even professionals are prone to some.
What distinguishes an intelligent, risk-aware investor is a readiness to...
...honestly acknowledge own biases, seek the knowledge required to overcome them, and then have the discipline to apply this knowledge